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This Augmented Reality Wine Label Is Basically Magic

© Instagram, 19crimeswine

When you’re standing in the grocery or liquor store, faced with the overwhelming and impossible task of picking out a reasonably priced and delicious wine, you can start to feel a bit hopeless.

Photo Credit: PolyGram

But what if there was a wine that could make you feel like you stepped into a Harry Potter novel (and, according to reliable sources, is also decent)?

Also, it can do this, just like the Potter portraits that come to life:


From the 19 Crimes website:

“The men on our labels are not those of fiction. They were flesh and blood. Criminals and scholars. In history, they share a bond receiving “punishment by transportation.” It could have shattered their spirits. It didn’t. Today, we toast those men and the principles they lived by.”

I could say more, but let’s be honest. You’re already on your way to buy a bottle. Or three.

Bottoms up.