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New Study Estimates Pokémon GO Players Walked over 100 Billion Extra Steps

Photo Credit: kc diamond

But that activity started to sharply decline right around the time that the app’s overall use did:

Photo Credit: Apptopia

The app lost about 15 million daily users after it peaked.

But that peak was astronomical, topping users of both Facebook and Twitter.

Did anybody really expect it to last?

Photo Credit: Shirtigo/MDK7

It’s probably safe to assume that 25 million users won’t keep walking 1,400 extra steps per day.

But that doesn’t erase the 144 billion extra steps that were already taken.

And who knows what AR games are still to come?

Maybe Pokémon GO isn’t a thing in a year.

But what if that’s because Harry Potter GO is:

pottergo2ok

Photo Credit: SE

There’s no evidence to support that, actually.

But what I’m getting at is that Pokémon GO wasn’t the first AR game – it was just the first one to be so big.

Will it be the last?

That is possible.

The Wii kind of peaked at bowling:

Photo Credit: Coburn Dukeheart/NPR

Sure. It stuck around, and the technology was picked up by other consoles.

But nothing came close to the peak.

Of course, even though nothing substantial ever replaced Wii bowling in nursing homes:

Photo Credit: Senior Voice

It was still a pretty significant gaming phenomenon.

And, this summer, something like it happened again:

Photo Credit: Getty

Maybe the next big phenomenon won’t have anything to do with Pokémon GO, which is unlikely to ever see those early numbers again.

(Though the daily user numbers the game still has aren’t anything to cry about.)

But who knows what might happen once Niantic releases updates like trading?

Will that get you back out again?

h/t: Polygon, CNN

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